ROUND ROCK, Texas -- Dell (NASDAQ:DELL) today introduced a new generation of laser printers distinguished by simplified printer management software and the capability to scale from small- and medium-sized business needs to networked enterprise demands.

Answering business customers' call for better network printer management, Dell debuted OpenManage(TM) Printer Manager software as a no-cost feature in its latest laser printer portfolio. It is designed to provide IT administrators a single console for customizable monitoring, management and reporting of all Dell and select(a) 3rd-party network printers.

Dell continues to be a leader in delivering customers optimal laser printer price performance features such as color lasers for the cost of monochrome lasers(b) and multifunction printers for the cost of single function printers(c), as compared to similarly featured competitor models.

Dell's new color printers include the Dell Laser Printer 3010cn(d) and the Dell Laser Printer 5110cn which features the ColorTrack(TM)2 color control tool. ColorTrack(TM) 2 enables administrators to control user access and print budget costs by remotely defining color printing rights at the user level, setting print volume limitations and tracking usage over a standard Web browser.

The new monochrome business printer portfolio includes the Dell Laser Printer 5310n, Dell Laser Printer 5210n and Dell Multifunction Laser Printer 1815dn.

"This new laser printer portfolio with OpenManage(TM) Printer Manager reaffirms Dell's commitment to improving the customer experience by integrating advanced technologies across the product line without increasing cost," said Tim Peters, Dell's vice president of imaging and printing. "This commitment is integral to why Dell printers rated No. 1 in overall customer satisfaction among business users in the J.D. Power and Associates 2005 Printer Customer Satisfaction Study(e)."

Printer Management Made Easy

Building on Dell's open standards approach for systems management, the new OpenManage Printer Manager software enables comprehensive management of customers' network printer fleet. This Web-based tool simplifies remote configuration and deployment, customized report generation, supply replenishment and maintenance scheduling.

For example, Dell's intelligent software proactively alerts printer administrators when ink or toner levels are low, while Dell's Toner Management System(TM) makes it easy to purchase these supplies via a three-click process.

Additional OpenManage Printer Manager features include:

--Scalable printer management

--Customizable drag-and-drop console with real-time view of selectable printer status information

--Printer group and alert managers, printer discovery wizard and graphic topology mapper

--Service issues tracking

--Report manager with common report templates such as consumable forecasting, inventory management and custom reporting capabilities

Increased Performance Without Increased Cost

Dell's laser printers offer low acquisition and lifecycle costs and are designed to provide the technology business customers have told Dell they need to achieve the lowest total cost of printing.

Product highlights include:

--The Dell Laser Printer 5310n is ideal for large workgroups and features a starting price of $999. Network ready, it delivers high-quality, high-volume print speeds (up to 50 ppm letter), scalable expansion options and low total cost of ownership.

--The Dell Laser Printer 5210n offers many of the same features as the Dell Laser Printer 5310n. Designed for the enterprise and priced from $899, this laser is wireless ready, offers built-in networking and expandability options.

--The Dell Laser Printer 5110cn with ColorTrack(TM)2, built-in duplex standard, black print speeds of 40 ppm and color up to 35 ppm is the fastest, high-volume color laser printer available today priced less than $1,000.

--The Dell Laser Printer 3010cn networked color laser features the best price-performance in its class as well as black-and-white print speeds of up to 25 ppm. With ColorTrack(TM), prices start at $379.

--The Dell Multifunction Laser Printer 1815dn delivers small- and medium-sized businesses multi-function performance at a single-function laser printer price. With built-in duplex standard, prices start at $429.

All Dell printers include the company's award-winning service and support staff, 24x7 toll-free telephone troubleshooting and 90-day Advanced Exchange Service(f). Dell also offers onsite service(g) for large workgroup printers and a full suite of supplies-management utilities.

Through the Dell recycling program, customers receive pick-up service at no cost and recycling of their old printer, regardless of the manufacturer. In June, Dell will make available to customers worldwide new recycling options for Dell toner cartridge products. Dell's new toner recycling program enables customers to return used Dell toner cartridges at no cost via a pre-paid mailing label. For additional information on Dell's recycling initiatives, visit www.dell.com/recycling.

For more information about Dell laser printers and OpenManage(TM) Printer Manager, visit www.dell.com/printers.

Availability

The Dell Laser Printers 3010cn and 5310n are available immediately in the U.S. The Dell Laser Printer 5210n is scheduled to be available in the U.S. on May 25. OpenManage(TM) Printer Manager, the Dell Color Laser Printer 5110cn and Dell Multifunction Laser Printer 1815dn are scheduled for June availability in the U.S.

About Dell

Dell Inc. (NASDAQ:DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell sells more systems globally than any computer company, placing it No. 25 on the Fortune 500. Company revenue for the last four quarters was $56.7 billion. For more information, visit http://www.dell.com. To get Dell news direct, visit http://www.dell.com/RSS.

Dell is a trademark of Dell Inc.

Dell disclaims any proprietary interest in the marks and names of others.

Pricing, specifications, availability and terms of offers may change without notice. Taxes, fees, shipping, handling and any applicable restocking charges are extra and vary. Dell cannot be responsible for pricing or other errors, and reserves the right to cancel orders arising from such errors.

(a) OpenManage Printer Manager supports standard MIB-compliant third party network connected printers -- including device alerts, diagnostics, and limited configuration options.

(b) The Dell 5110cn Compared to HP LaserJet 4240n (US$1199, 40ppm). And the Dell 3010cn compared to the HP 2420 (US$549, 30ppm). Sources www.dell.com and www.hp.com on 5/12/2006.

(c) The Dell 1815dn compared to HP LaserJet 1320n Printer (US$499, 22ppm). Sources www.dell.com and www.hp.com on 5/12/2006.

(d) Per the EU restriction on certain hazardous substances directive, all Dell Laser Printer products or configurations contains less than 0.1 percent lead by weight.

(e) J.D. Power and Associates 2005 Printer Customer Satisfaction Study. Study based on responses from 1,628 business decision makers, and 11 major brands serving the U.S. market were ranked.

(f) Replacement part or unit will be dispatched if necessary following phone-based troubleshooting in advance of receipt of returned defective unit. Availability varies. Other conditions apply. Defective unit must be returned. Replacements may be refurbished.

(g) Service may be provided by a third party. Technician will be dispatched if necessary following phone-based troubleshooting. Subject to parts availability, geographical restrictions and terms of service contract. Service timing dependent upon time of day call placed to Dell. U.S. only.